Overview

Are you struggling to attract and retain members who truly resonate with your organization's mission? Today's associations face unprecedented challenges. Member engagement is often stagnant or declining, non-dues revenue can be difficult to grow, and the pressure to maximize the return on limited budgets is ever-present.

At Halmyre, we understand these challenges. Our Value Proposition Program is designed to help you stay ahead by ensuring your value proposition resonates with your members and drives sustainable growth.

Value Proposition Audit

Halmyre’s flagship service - our Value Proposition Audit - will help your association unpack, organize, and prioritize the issues and opportunities impacting your organization’s strategy and planning.

We’ll provide the guidance you need on where to focus your investments and where to drive increased value to your members.

Customized Spark Growth Roadmap & Strategy

Take your Value Proposition Strategy to the next level with member interviews, facilitated workshops, the development of a unique Value Proposition and a three-year strategy with detailed tactics and metrics to measure success.

Set your association apart from the competition by identifying your members’ needs and desires, and then creating - and communicating - the perfect value proposition to your audience. We'll help you create a roadmap for success.

Implementation Support

With your roadmap in place and a prioritized action plan that’s specifically tailored to ensure your association achieves its goals, your Value Proposition Strategy is well underway.

But we don’t stop there. We offer ongoing guidance and support to ensure the successful execution of your Value Proposition roadmap.

Continuous Improvement

Member value forms the foundation of your revenue and marketing strategy. To ensure these things deliver a return on investment to your association, data is critical.

Our team will help you create customized dashboards that provide real-time insights into key metrics such as membership growth, revenue trends, customer satisfaction, and marketing performance. These dashboards enable you to make data-driven decisions and identify areas for continual improvement.

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