Activity

Total Records: 18

Added Article -

2 days ago

Geordie A. from C Agency

A Google Goldmine: How to Leverage SEO and Google Ad Grants

C AGENCY -

⁠⁠⁠⁠⁠⁠⁠Nonprofits can boost their online visibility without straining limited budgets through two powerful free marketing tools: Google Ad Grants, which provides $10,000 monthly in free advertising space, and search engine optimization (SEO). These strategies help organizations increase their visibility in search results for cause-relevant keywords, similar to how for-profit companies market themselves.

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2 days ago

Geordie A. from C Agency

Nonprofit Branding Strategy – 5 Keys to Succeed

C AGENCY -

Nonprofits can enhance their impact through five key branding strategies: differentiation, personalization, relatability, emotional appeal, and thought leadership. When properly executed, these approaches help organizations build stronger relationships with supporters and improve fundraising success.

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12 days ago

Tony T. from Inorbital

Shaping the future of Canada’s infrastructure and services

Inorbital Digital Agency -

The Canadian Council of Public Private Partnership (CCPPP) is a council that is focused on improving public infrastructure in Canada. 

The end result of the project is a highly flexible, user-friendly website that is designed to support the new vision of the association. The Kentico page builder allowed CCPPP flexibility in content editing. 

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12 days ago

Tony T. from Inorbital

Designed for veterinarians but easy enough for their patients to use.

Inorbital Digital Agency -

The Ontario Veterinary Medical Association (OVMA) stands as Canada's preeminent veterinary association, dedicated to supporting veterinarians' well-being and professional development to further both animal and human health.  The design is modern and the interface is easy to use. The content editors have enjoyed working with Kentico and have taken pride in making the content interactive and engaging. The website is getting overwhelmingly positive reviews by the members that it serves and the staff that is managing it. 

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29 days ago

Evan C. from OnBoard

Board Management Software Buyer's Guide

OnBoard -

A comprehensive guide on selecting a Board Management vendor that will make your board happy and keep meetings focused on strategy.

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42 days ago

Mike L. from Brand Heroes

Understand the different jobs your content can do for your association!

Brand Heroes -

What do you want your audiences to take away from your brand storytelling?  We've put together a comprehensive guide to break down the different jobs your content does and how you can ensure you maximize the potential of your storytelling. Have a look! 

Added Case Study -

72 days ago

Sarah R. from Matchbox

How Demo Days Became an Online Vendor Showcase Superpower

Matchbox -

Discover how ASAE reinvented virtual expos with "Demo Days," a format that turned challenges into opportunities. Learn from over a dozen iterations how a shift to short, targeted demos and strategic data use transformed vendor engagement and lead quality. This case study reveals key insights and successful outcomes that could revolutionize your own virtual events.

Added Article -

72 days ago

Sarah R. from Matchbox

Deciphering the Difference: ASAE’s Demo Days vs. Virtual Expo Halls

Matchbox -

Curious why ASAE's Demo Days have become a massive success while virtual expo halls flopped? Discover how this innovative vendor showcase format has transformed non-dues revenue and member engagement. Learn what sets Demo Days apart, how it benefits vendors and members, and if your organization could implement a similar strategy. Explore key lessons from ASAE's experience and see how you can take your digital initiatives to the next level. Read on for insights!

Added Press Release -

105 days ago

E-Tech Awarded one of Canada’s 50 Best Managed IT Companies for 2023

E-Tech -

“I’m absolutely delighted to learn of our win,” Said Ian Evans, CEO & President of E-Tech. “It has been a pivotal year for us advancing our service offering to better serve our clients across the country, so our inclusion on this list is confirmation of the team’s commitment to excellence throughout 2023. This achievement affirms our position as a leading MSP, offering best-in-class solutions to our clients.”

Added Article -

131 days ago

Stephanie A. from joyn AMS

Top Ten things to look for in an AMS Vendor

Joyn -

Are you searching for a new AMS vendor but don't know where to start?

Or, maybe you're not 100% happy with your current technology and are wondering what questions to ask potential vendors. 

Check out our free resource below: "Top 10 Things to look for in an AMS Vendor." 


Added Press Release -

131 days ago

Added Article -

243 days ago

Jeff H. from MemberView, Your Membership Development Partner

Unlocking the Future: Next-Gen Membership Models Transforming Canadian Associations

MemberView, Your Membership Growth Partner -

Revolutionize Your Association: Discover How Leading Organizations Are Redefining Membership in Canada! 

Dive into the world of innovative membership models that are meeting the diverse needs of today's professionals across industries. 

From tiered access to subscription services, learn how they're engaging members and making an impact. 

Ready to transform your approach and engage your members and stakeholders like never before? 

Added Article -

278 days ago

Farhad K. from Member Lounge by Grype Digital

Attract And Engage Younger Members In Your Association

Member Lounge by Grype Digital -

Having a diverse membership base that includes the younger generations will help you foster creativity, and strengthen your association’s voice in this changing world.

Let’s explore actionable strategies that will help your association thrive in this age of diversity and digital evolution to attract and engage younger members.

Added Webinar Recording -

278 days ago

Farhad K. from Member Lounge by Grype Digital

Build Winning Member Journeys with a Technology Ecosystem with Jeff Horne

Member Lounge by Grype Digital -

Learn more about using a technology ecosystem and how to leverage a tech ecosystem to create a smooth member journey in your association.

Here’s what we talked about in our super insightful session with association technology experts Jeff Horne and Farhad Khan

Highlights of this Episode

  • Evolving Technology Landscape: Shift from traditional systems to more modern and interconnected tools to create a seamless member journey. Dramatically improve your member engagement and member experience within your association.
  • Strategic Integration Systems: Strategic approach to technology selection in your association to ensure it meets the needs of your members. Find out the right questions to ask your vendor for the best solution.
  • Technology to Boost Operational Efficiency: Empower your team by choosing a technology ecosystem that boosts job satisfaction and productivity, ultimately boosting your association’s growth.
  • Technology Challenges and Overcoming Them: Navigating Association Management Software challenges to maintain a high-quality member experience in your association.
  • Trends and Future Direction: Current trends and future of association management technology to enrich your overall association’s experience.

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279 days ago

Jeff H. from MemberView, Your Membership Development Partner

Top 10 Membership Engagement Strategies

MemberView, Your Membership Growth Partner -

For your membership association, keeping members engaged and on board is vitally key to your growth.

It's all about consistently offering something valuable that really clicks with what your members are looking for and what they need as they grow and change. 

Let's dive into some cutting-edge ways to make sure your members feel connected and valued:

1. Understand Members Needs

Use data analytics to understand member preferences and deliver personalized content and communication. 

2. Member-Only Benefits

Ensure your top benefits are exclusive to members, such as access to events, specialized research, tools, or software that can help them in their professional growth.

3. Must-Attend Events

Host events with compelling speakers and relevant topics that draw members together and provide learning opportunities.

4. Host an Annual Celebration Event

Host a flagship event that serves as the highlight of the year, offering unparalleled networking, learning, and professional development opportunities.

5. Foster Knowledge Networks

Support the creation of special interest groups within your association to cater to the diverse interests and sectors of your membership.

6. Celebrate Your Members

Implement a recognition program to celebrate member achievements, contributions, or milestones within the association or their professional field.

7. Grow Through Mentorship

Establish mentorship opportunities that allow experienced professionals to guide newer members, fostering a sense of community and support.

8. Listen and Evolve

Monitor engagement through participation rates, renewal rates, and active involvement in association activities to identify areas for improvement.

9. Build Strategic Partnerships

Partner with other organizations, universities, or industry leaders to provide additional resources, events, or benefits that can enhance member value.

10. Embrace Tech Innovations

Consider developing a mobile app that allows members to easily access resources, update their profiles, register for events, and network with peers.


Rolling out these strategies isn't just about putting plans into action, it's about crafting them with your members professional aspirations and personal passions in mind. 

Staying innovative and always listening to what your members have to say is crucial in nurturing a community that's not just active, but loyal and deeply connected. 

Discover more about MemberView and connect with Jeff Hanlan, our President, by visiting our website at www.memberview.ca. For direct inquiries, email jeff@memberview.ca or call us at 905-551-3254. We're here to transform your membership strategy and ensure your association's success.

Added Case Study -

281 days ago

Jeff H. from Wicket Inc.

Learn why ASAE is moving towards a data centric platform and away from the traditional AMS

Wicket Inc. -

Like most associations, for decades ASAE has had a traditional technology, AMS-centred stack as the core of their business systems infrastructure. Two years ago, ASAE started to explore alternatives to the traditional model, and now are beginning the rollout of a new suite of tools that will transform and modernize the organization. Key to this transformation includes embracing an ecosystem approach to software: use purpose-built tools, connected together, focusing on the member experience.

Watch this session to hear directly from ASAE's Chief Information and Performance Excellence Officer, Reggie Henry, on why they are embracing this approach, and how Wicket is a cornerstone of the solution.

Added Webinar Recording -

364 days ago

Andy S. from Insight Guide

Maximizing Supplier Value from the new CSAE Association Marketplace

Insight Guide -

As an industry supplier, you may be wondering how to best target your association audience. This video shows how to maximize your value, whether it be with a free or a paid listing.

Designed to generate qualified leads and maximize brand awareness, the new CSAE Marketplace (powered by Insight Guide) is designed to provide useful engagement tools for members, qualified leads for suppliers and non-dues revenue for the association.

Take 5 mins to see some of the amazing features like Member Perks, Featured Content and showcased videos.

Added Article -

468 days ago

Andy S. from Insight Guide

The Role of AI Operations (AI Ops): Charting a Path for the AI Revolution in Associations

Insight Guide -

Given the rapid evolution of AI, dedicating a person to staying abreast of AI developments is crucial to prevent it from becoming a distraction. The AI Ops role extends beyond technical implementation, fostering a  Through their work, the AI Ops specialist enables associations to utilize AI effectively, showcasing measurable results and achievements and ensuring a bright AI-driven future.